Single session
What are you actually selling?
Not what you do. Not what you love. What somebody can buy, and why the person who needs it would recognise it as theirs.
£200
One session, one to one, with a written Offer Map.
What it is
A working session that ends with your offer written down in one page: buyer, problem, method, result. Four parts, and most stalled offers are missing exactly one of them.
The one-page Offer Map
- Buyer: who this is for, specifically enough to recognise themselves.
- Problem: what is actually wrong, in their words rather than yours.
- Method: what you do about it, named and owned.
- Result: what is different afterwards, stated without inflation.
This is for you if
- You are selling something and cannot say it in one sentence.
- You have several offers and suspect they are all the same one.
- You keep rewriting the page and it keeps not landing.
And not if
- You want copy written for you.
- You have not decided whether you want to sell anything yet.
